Benetton - Bok av Francesco Della Barba - Häftad

The Benetton story is a fascinating insight into a world of glamour, money and excess. Francesca della Barba was born in 1950 in Treviso, Italy, and graduated in Economics at the University of Venice. He soon rose within the fashion industry, joining the Benetton Group in 1980. As the Executive Vice-President of Benetton USA, he drove a huge increase in the number of Benetton stores in the USA from 25 to 750 in the first three years. He later helped the company to grow its business in the Middle..