Amazon Business Information Systems. Data Acquisition and Management in its Value Chain - Bog af Washington Mutwiri - Paperback

Amazon Business Information Systems. Data Acquisition and Management in its Value Chain - Washington Mutwiri

Seminar paper in the subject Business economics - Trade and Distribution, , language: English, abstract: Amazon is one of the leading E-commerce multinational with a vast clientele and customer base. Amazon utilizes specialized information systems in its business processes to attain competitive advantage through improved efficiency in the collection, storage, and analytics of their customers¿ personal information. This study seeks to assess the management information systems implemented by Amazon..